Getting the right tools for driving customer loyalty is one thing. Using market-proven methodology like DIAMETRICS® is another. Knowing how to use them effectively to gain a competitive advantage in today's data-driven business environment is something else entirely.
Analogically, building a successful marketing strategy involves taking a customer-centric, cross-functional approach throughout the whole organization. It also requires a deep understanding of the relationships between people and modern technologies. That's what we're here for.
There are countless important decisions needed to be made before one can bring a complex loyalty program to life.
Combining a robust technology, top-of-the-line customer experience, highly engaging content, relevant management of marketing resources, and solid fraud prevention policy - all at the same time - can be quite difficult. Don’t worry - we’ll take care of it.
The process of incorporating new technologies into one's business is one of our main areas of expertise.
Our goal is to help companies face the challenges posed by the digital revolution. Having many years of experience in running successful loyalty projects all around the world, we can be your guide on your way to becoming a digital leader.
26 Jun 2024
Old Mutual Rewards, the innovative loyalty program from Old Mutual, celebrated its 5th anniversary, marking significant achievements and expansion plans. Brett Cameron, Head of Old Mutual Rewards, recently shared insights into the program's evolution and success on the Let’s Talk Loyalty podcast, hosted by Amanda Cromhout.
12 Jun 2024
Wondering if your loyalty program is worth the investment? Discover the loyalty revenue streams of and learn how to maximize them for increased ROI.
24 May 2024
Standing out in the competitive banking industry requires more than just offering the best financial products. It's about fostering deeper relationships with your customers, helping them achieve their financial goals, and celebrating life's milestones. By doing this, each transaction makes their goals feel more attainable. Comarch Loyalty Management for Banking provides the technology to build that stronger bond.
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