Loyal customers are not all the same. Some are just regular spenders, while others may be high spenders or even brand ambassadors. A loyalty program is a marketing tool that helps you not only determine the segments of your most valuable customers.

We’re continuing the conversation from our latest webinar, Loyalty Marketing Strategies to Win More Customers in 2021, and providing in-depth answers to our audience's questions.

CLM Mobile App has been enhanced by the Mobile Payments functionality which allows users to store there their favorite form of payment and use it during the in-store journey or when they would like to pay for fuel directly at the pump.

Generating and analyzing customer insights can help you keep customers coming back, lead them into spending more time at your brick-and-mortar stores (or your website), and convince them to reach for products with high- profit margins.

Loyalty programs are perfect tools to gain access to data about your customers. It unlocks the ability to provide personalized experiences.

Our latest webinar, Strategies for Success: A Customer-Centric Approach to Loyalty Marketing, was held September 2, 2020.

Comarch has been recognized in Gartner’s 2020 Market Guide for Loyalty Management

What are the benefits for the company and customers

Consumer behaviors and preferences are everchanging and brands need to keep up with them through continuous experimentation and testing.