BP Launches a New Loyalty Program in Australia

Did you know that the new BP loyalty program, which was recently launched in Australia, is powered by Comarch's customer loyalty platform? Are you aware of what makes this program unique? Listen to a podcast by Wise Marketer featuring BP's Rewards Program Manager, Aiden Cotter, Comarch's Head of Loyalty Strategy Consulting, Bindu Gupta, and our Consulting Director, Sami Nachawati, during which they all discuss the ins and outs of the project.