Embedded World 2025 Recap: innovation in embedded systems in action

Embedded World 2025 has wrapped up, but the excitement and ideas it sparked are still going strong. From March 11-13, Nuremberg was the epicenter of innovation, bringing together experts, innovators, and tech enthusiasts to explore the latest advancements in embedded systems, AI, and IoT. The event was packed with insightful discussions, groundbreaking product launches, and real-world applications that are shaping the future of technology.

At Comarch Technologies, we were proud to be part of this incredible event. Our team was on-site, sharing our latest case studies in hardware and software development, test automation, driver development, OS integration, and certification processes. With deep expertise in wireless connectivity and embedded systems, we engaged in conversations about how custom R&D services can help businesses enhance performance, reliability, and innovation. Here are some of the key takeaways from the event.

Driving edge AI across every IoT sector

This year’s theme was clear: AI is moving to the edge. Instead of relying on the cloud, intelligent computing is happening in real time - on your wrist, in your car, and on factory floors. With over 1,200 exhibitors and a strong emphasis on embedded AI and computer vision, partners from across the IoT and embedded ecosystem demonstrated their commitment to utilizing diverse computing platforms for AI-powered IoT applications. This dedication was evident in the many new product announcements, introducing advanced AI capabilities across a broad spectrum of IoT markets, from low-power systems to high-performance industrial applications in automation, smart homes, and predictive maintenance.

Embedded World also spotlighted exciting AI innovations in the automotive sector, particularly for software-defined vehicles (SDVs). These advancements spanned real-time processing and over-the-air updates for automotive applications, AI chatbots, and Driver Monitoring Systems (DMS) - a real-time solution for detecting driver fatigue and distraction with minimal power consumption. These innovations underscore the growing impact of AI and edge computing, pushing the boundaries of both IoT and automotive technologies.

Custom firmware development with affordable hardware 

Another key topic at Embedded World 2025 was the growing importance of custom firmware development on affordable hardware, with Zephyr RTOS playing a major role in driving innovation. Comarch Technologies contributed to this conversation by presenting our latest case study, “Bluetooth Stack Integration with Zephyr OS” (read the full case study here). This project showcases our expertise in enhancing wireless connectivity within embedded systems by integrating an external Bluetooth Low Energy (BLE) Host into Zephyr.

Our work focused on creating a flexible, modular BLE Host environment, allowing seamless transitions between different BLE implementations. To achieve this, we developed a translation layer that bridges Zephyr’s Bluetooth API with external BLE stacks, ensuring interoperability and adaptability. Additionally, we optimized memory management and integrated the solution with Zephyr’s Host Controller Interface (HCI) drivers, demonstrating how custom firmware can enhance performance, reduce development complexity, and expand connectivity options. 

This project is a testament to Comarch’s commitment to innovation in embedded systems, offering scalable, high-performance solutions tailored to modern connectivity needs. 

Speeding up innovation with dedicated R&D teams

Embedded World 2025 reinforced that rapid innovation is key to staying competitive. In an industry where technology is constantly evolving, the on-demand R&D teams provide the flexibility and expertise needed to tackle complex challenges - whether it is developing new features, optimizing performance, or integrating the latest embedded technologies. By bringing together experts with targeted skills, companies can fast-track product development, reduce time-to-market, and stay ahead in a competitive landscape. This approach enables faster prototyping, iterative testing, and real-time adaptation to new trends, making it a crucial driver of progress in embedded systems and emerging technologies.

As Comarch Technologies, we play a key role in this ecosystem by offering comprehensive R&D services tailored to the semiconductor and embedded industries. With extensive expertise in embedded solutions and a profound understanding of communication protocols such as Bluetooth, UWB, Z-Wave, Zigbee, Thread, Matter, LoRa, and Wi-Fi, we assist companies in designing and refining embedded systems that prioritize performance, connectivity, and security. By partnering with leading semiconductor manufacturers like Renesas and Silicon Labs, we provide the engineering expertise required to accelerate innovation and ensure the seamless integration of cutting-edge solutions into real-world applications.

Looking ahead

As Embedded World 2025 came to an end, the innovations, collaborations, and insights from the event will continue to shape the future of embedded technology. At Comarch Technologies, we are excited to keep pushing boundaries, developing next-gen IoT and AI-powered solutions, and helping businesses bring high-performance, scalable products to market. We would like to extend our heartfelt thanks to all the visitors who stopped by our booth, and we look forward to continuing our conversations in the aftermath of the event. Exciting opportunities lie ahead, and we can’t wait to see what comes next!